{"id":2207,"date":"2025-06-26T11:13:26","date_gmt":"2025-06-26T09:13:26","guid":{"rendered":"https:\/\/visionnaire-innovplus.com\/?p=2207"},"modified":"2025-07-02T12:22:05","modified_gmt":"2025-07-02T10:22:05","slug":"pole-sante-ou-innovation-batir-une-offre","status":"publish","type":"post","link":"https:\/\/visionnaire-innovplus.com\/en\/pole-sante-ou-innovation-batir-une-offre\/","title":{"rendered":"Health or innovation practice: building a credible offering when you come from a creactive background"},"content":{"rendered":"<div class=\"wp-block-group alignfull has-base-color has-contrast-background-color has-text-color has-background has-link-color has-medium-font-size wp-elements-da365010f7219c3c92d763bacf1890b0 has-global-padding is-layout-constrained wp-container-core-group-is-layout-72190d31 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading alignwide\" style=\"font-size:clamp(0.984rem, 0.984rem + ((1vw - 0.2rem) * 0.516), 1.5rem);line-height:1.1\">The ambition is there. Strategic intuition too. But to structure a health, nutrition, beauty, or pharma practice, creativity alone is no longer enough.<\/h2>\n\n\n\n<p class=\"has-contrast-1-color has-text-color has-link-color wp-elements-8e144433cd1ecaf084e195344dc881b8\">More and more general agencies are looking to position themselves in high-value sectors such as health, scientific cosmetics, functional food and biotech.<br>It's a logical evolution: brands in these sectors need agile, committed partners capable of telling powerful stories.<\/p>\n\n\n\n<p>But <strong>These stories cannot be carried like any others.<\/strong><\/p>\n\n\n\n<p class=\"has-contrast-1-color has-text-color has-link-color wp-elements-45ab10a5f8c2aa22121ce44482558631\">They must <strong>be grounded in a fine understanding of sensitive issues, on a mastery of scientific codes and on a narrative rigor that cannot be improvised.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-base-color has-alpha-channel-opacity has-base-background-color has-background mini\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30)\"\/>\n\n\n\n<h3 class=\"wp-block-heading alignwide has-vert-color has-text-color has-link-color wp-elements-800517242ebb591ab8a029fa32496fd8\" style=\"line-height:1.1\">A shift in posture, not a simple repositioning<\/h3>\n\n\n\n<p class=\"has-contrast-1-color has-text-color has-link-color wp-elements-78e53e8f5136b0dda534cf0cdf885df5\">Entering these markets means changing your relationship to information.<br>It is no longer just a question of tone, formats or editorial line.<br>It's a question of <strong>credibility, precision, and trust.<\/strong><\/p>\n\n\n\n<p class=\"has-contrast-1-color has-text-color has-link-color wp-elements-206d6329738dbed83fe44bb8a342da20\">And this implies, for an agency from a more generalist universe:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>re-thinking narrative reflexes,<\/li>\n\n\n\n<li>adjusting how promises are framed,<\/li>\n\n\n\n<li class=\"translation-block\">and integrating an expertise capable of <strong>orchestrate the background, without weighing down the form.<\/strong><\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-base-color has-alpha-channel-opacity has-base-background-color has-background mini is-style-wide\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30)\"\/>\n\n\n\n<h3 class=\"wp-block-heading alignwide has-vert-color has-text-color has-link-color wp-elements-01a076ccd939d1223048c2a1a7c686fe\" style=\"line-height:1.1\">What clients expect in these sectors<\/h3>\n\n\n\n<p class=\"has-contrast-1-color has-text-color has-link-color wp-elements-f3bb3fca2e17a8cee348ddf235c37390\">A good concept is not longer enough.<br>Today, brands expect partners who can:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>understand the business challenges of medical, scientific or regulatory departments,<\/li>\n\n\n\n<li>anticipate possible issues though messages,<\/li>\n\n\n\n<li>deliver a clear and confident statement, right from the very first recommendation.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-contrast-1-color has-text-color has-link-color wp-elements-a8ea1a6691d7a87e82d8c3614282b7b6\">What these clients are looking for: <strong>a solid structure<\/strong>, <strong>a fair tone<\/strong>, <strong>a trained eye<\/strong>.<\/p>\n\n\n\n<p class=\"has-contrast-1-color has-text-color has-link-color wp-elements-3acb2b37ebbd0fc188e87f461b2c5f2d\">In sectors like pharmaceuticals or active nutrition, these requirements are non-negotiable.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-base-color has-alpha-channel-opacity has-base-background-color has-background mini is-style-wide\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30)\"\/>\n\n\n\n<h3 class=\"wp-block-heading alignwide has-vert-color has-text-color has-link-color wp-elements-1193037aba324675371c0132c2754bbc\" style=\"line-height:1.1\">Integrating a strategic scientific profile is an accelerator of credibility<\/h3>\n\n\n\n<p class=\"has-contrast-1-color has-text-color has-link-color wp-elements-b62eec93a89b23d69f780b6488037ef0 translation-block\">It is not about internalizing everything, nor about transforming the agency into a firm of experts.\nIt is about <strong>integrating a capability that can guide, adjust, validate in depth.<\/strong><\/p>\n\n\n\n<p class=\"has-contrast-1-color has-text-color has-link-color wp-elements-682d241acea522b8c01a31730a744066\">With <strong>VISIONNAIRE Innovation +<\/strong>, the agencies benefit from:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>high-level expertise from 20 years of experience in research, agencies, multinational companies and institutional environments,<\/li>\n\n\n\n<li>a deep understanding of invisible tensions between narration and validation,<\/li>\n\n\n\n<li>and the ability to secure projects without slowing down creative flow.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-base-color has-alpha-channel-opacity has-base-background-color has-background mini\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30)\"\/>\n\n\n\n<h3 class=\"wp-block-heading alignwide has-vert-color has-text-color has-link-color wp-elements-dfa13fdd53c9458468bd0656dc849077\" style=\"line-height:1.1\">What this alliance allows<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A credible and legitimate upgrade of the agency\u2019s profile<\/li>\n\n\n\n<li>A reassuring offer for high-stakes clients<\/li>\n\n\n\n<li>An ability to deal with sensitive, complex topics with reputational issues<\/li>\n\n\n\n<li>A transformation of the agency\u2019s posture, without losing its identity<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-base-color has-alpha-channel-opacity has-base-background-color has-background mini\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30)\"\/>\n\n\n\n<h3 class=\"wp-block-heading alignwide has-vert-color has-text-color has-link-color wp-elements-1a32acde7d378de36cfd8940a2756b28\" style=\"line-height:1.1\">Are you looking to build a health or innovation Practice, and are you looking for a partner capable of providing strategic, rigorous expertise aligned with your ambitions?<\/h3>\n\n\n\n<p class=\"has-contrast-1-color has-text-color has-link-color wp-elements-60c7932d6e1fbaf18716785dac2ef907\">With <strong>VISIONNAIRE Innovation +<\/strong>, scientific intelligence strengthens the structure of your offer \u2014 so that it inspires confidence, attracts the right projects, and lasts over time.<br><\/p>\n\n\n\n<div class=\"wp-block-group is-horizontal is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-d5572140 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group wp-container-content-9cfa9a5a is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-ac7b6909 wp-block-group-is-layout-flex\">\n<p class=\"has-text-align-left btn-bleu has-medium-font-size\"><a href=\"https:\/\/visionnaire-innovplus.com\/en\/contact-et-demande-de-rendez-vous\/\" data-type=\"page\" data-id=\"1428\">CONTACT<\/a><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-container-content-9cfa9a5a is-horizontal is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-773d6d34 wp-block-group-is-layout-flex\">\n<p class=\"has-text-align-right btn-plus-bleu droite\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/visionnaire-innovplus.com\/en\/offres\/\">+ DISCOVER THE OFFERS<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>L\u2019ambition est l\u00e0. L\u2019intuition strat\u00e9gique aussi. Mais pour structurer un p\u00f4le sant\u00e9, nutrition, beaut\u00e9 ou pharma, la seule cr\u00e9ativit\u00e9 ne suffit plus. De plus en plus d\u2019agences g\u00e9n\u00e9ralistes souhaitent se positionner sur des secteurs \u00e0 forte valeur comme la sant\u00e9, la cosm\u00e9tique scientifique, l\u2019alimentation fonctionnelle ou encore les biotechs.C\u2019est une \u00e9volution naturelle : les marques [&hellip;]<\/p>","protected":false},"author":1,"featured_media":2248,"comment_status":"closed","ping_status":"open","sticky":false,"template":"wp-custom-template-articles-agence-com","format":"standard","meta":{"ub_ctt_via":"","footnotes":""},"categories":[12],"tags":[],"class_list":["post-2207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agence"],"featured_image_src":"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/5-livre3.jpg","author_info":{"display_name":"admin1102","author_link":"https:\/\/visionnaire-innovplus.com\/en\/author\/admin7758\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>P\u00f4le sant\u00e9 ou innovation : b\u00e2tir une offre cr\u00e9dible quand on vient du monde de la communication<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/visionnaire-innovplus.com\/en\/pole-sante-ou-innovation-batir-une-offre\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"P\u00f4le sant\u00e9 ou innovation : b\u00e2tir une offre cr\u00e9dible quand on vient du monde de la communication\" \/>\n<meta property=\"og:description\" content=\"L\u2019ambition est l\u00e0. L\u2019intuition strat\u00e9gique aussi. Mais pour structurer un p\u00f4le sant\u00e9, nutrition, beaut\u00e9 ou pharma, la seule cr\u00e9ativit\u00e9 ne suffit plus. De plus en plus d\u2019agences g\u00e9n\u00e9ralistes souhaitent se positionner sur des secteurs \u00e0 forte valeur comme la sant\u00e9, la cosm\u00e9tique scientifique, l\u2019alimentation fonctionnelle ou encore les biotechs.C\u2019est une \u00e9volution naturelle : les marques [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/visionnaire-innovplus.com\/en\/pole-sante-ou-innovation-batir-une-offre\/\" \/>\n<meta property=\"og:site_name\" content=\"VISIONNAIRE Innovation +\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/x.com\/farieldif\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-26T09:13:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-02T10:22:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/5-livre3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1456\" \/>\n\t<meta property=\"og:image:height\" content=\"816\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin1102\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin1102\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/\"},\"author\":{\"name\":\"admin1102\",\"@id\":\"https:\/\/visionnaire-innovplus.com\/#\/schema\/person\/93e7555f17ba50ebd2f82eb9afd1c1fd\"},\"headline\":\"P\u00f4le sant\u00e9 ou innovation : b\u00e2tir une offre cr\u00e9dible quand on vient du monde de la communication\",\"datePublished\":\"2025-06-26T09:13:26+00:00\",\"dateModified\":\"2025-07-02T10:22:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/\"},\"wordCount\":535,\"publisher\":{\"@id\":\"https:\/\/visionnaire-innovplus.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/5-livre3.jpg\",\"articleSection\":[\"Agence\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/\",\"url\":\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/\",\"name\":\"P\u00f4le sant\u00e9 ou innovation : b\u00e2tir une offre cr\u00e9dible quand on vient du monde de la communication\",\"isPartOf\":{\"@id\":\"https:\/\/visionnaire-innovplus.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/5-livre3.jpg\",\"datePublished\":\"2025-06-26T09:13:26+00:00\",\"dateModified\":\"2025-07-02T10:22:05+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#primaryimage\",\"url\":\"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/5-livre3.jpg\",\"contentUrl\":\"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/5-livre3.jpg\",\"width\":1456,\"height\":816},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/visionnaire-innovplus.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"P\u00f4le sant\u00e9 ou innovation : b\u00e2tir une offre cr\u00e9dible quand on vient du monde de la communication\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/visionnaire-innovplus.com\/#website\",\"url\":\"https:\/\/visionnaire-innovplus.com\/\",\"name\":\"VISIONNAIRE Innovation +\",\"description\":\"La science explique le monde, l\u02bcinnovation le transforme.\",\"publisher\":{\"@id\":\"https:\/\/visionnaire-innovplus.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/visionnaire-innovplus.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/visionnaire-innovplus.com\/#organization\",\"name\":\"VISIONNAIRE Innovation +\",\"url\":\"https:\/\/visionnaire-innovplus.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/visionnaire-innovplus.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/LOGO-VISIONNAIRE-INNOVATION.png\",\"contentUrl\":\"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/LOGO-VISIONNAIRE-INNOVATION.png\",\"width\":400,\"height\":65,\"caption\":\"VISIONNAIRE Innovation +\"},\"image\":{\"@id\":\"https:\/\/visionnaire-innovplus.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/farieldif\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/visionnaire-innovplus.com\/#\/schema\/person\/93e7555f17ba50ebd2f82eb9afd1c1fd\",\"name\":\"admin1102\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/visionnaire-innovplus.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4a440d36e2b9bd325888f17ccdd56e840139622da75f6051ed1b248168ecbe48?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4a440d36e2b9bd325888f17ccdd56e840139622da75f6051ed1b248168ecbe48?s=96&d=mm&r=g\",\"caption\":\"admin1102\"},\"sameAs\":[\"http:\/\/visionnaire-innovplus.com\/visionnaire-innovplus.com\"],\"url\":\"https:\/\/visionnaire-innovplus.com\/en\/author\/admin7758\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"P\u00f4le sant\u00e9 ou innovation : b\u00e2tir une offre cr\u00e9dible quand on vient du monde de la communication","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/visionnaire-innovplus.com\/en\/pole-sante-ou-innovation-batir-une-offre\/","og_locale":"en_GB","og_type":"article","og_title":"P\u00f4le sant\u00e9 ou innovation : b\u00e2tir une offre cr\u00e9dible quand on vient du monde de la communication","og_description":"L\u2019ambition est l\u00e0. L\u2019intuition strat\u00e9gique aussi. Mais pour structurer un p\u00f4le sant\u00e9, nutrition, beaut\u00e9 ou pharma, la seule cr\u00e9ativit\u00e9 ne suffit plus. De plus en plus d\u2019agences g\u00e9n\u00e9ralistes souhaitent se positionner sur des secteurs \u00e0 forte valeur comme la sant\u00e9, la cosm\u00e9tique scientifique, l\u2019alimentation fonctionnelle ou encore les biotechs.C\u2019est une \u00e9volution naturelle : les marques [&hellip;]","og_url":"https:\/\/visionnaire-innovplus.com\/en\/pole-sante-ou-innovation-batir-une-offre\/","og_site_name":"VISIONNAIRE Innovation +","article_publisher":"https:\/\/x.com\/farieldif","article_published_time":"2025-06-26T09:13:26+00:00","article_modified_time":"2025-07-02T10:22:05+00:00","og_image":[{"width":1456,"height":816,"url":"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/5-livre3.jpg","type":"image\/jpeg"}],"author":"admin1102","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin1102","Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#article","isPartOf":{"@id":"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/"},"author":{"name":"admin1102","@id":"https:\/\/visionnaire-innovplus.com\/#\/schema\/person\/93e7555f17ba50ebd2f82eb9afd1c1fd"},"headline":"P\u00f4le sant\u00e9 ou innovation : b\u00e2tir une offre cr\u00e9dible quand on vient du monde de la communication","datePublished":"2025-06-26T09:13:26+00:00","dateModified":"2025-07-02T10:22:05+00:00","mainEntityOfPage":{"@id":"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/"},"wordCount":535,"publisher":{"@id":"https:\/\/visionnaire-innovplus.com\/#organization"},"image":{"@id":"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#primaryimage"},"thumbnailUrl":"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/5-livre3.jpg","articleSection":["Agence"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/","url":"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/","name":"P\u00f4le sant\u00e9 ou innovation : b\u00e2tir une offre cr\u00e9dible quand on vient du monde de la communication","isPartOf":{"@id":"https:\/\/visionnaire-innovplus.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#primaryimage"},"image":{"@id":"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#primaryimage"},"thumbnailUrl":"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/5-livre3.jpg","datePublished":"2025-06-26T09:13:26+00:00","dateModified":"2025-07-02T10:22:05+00:00","breadcrumb":{"@id":"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#primaryimage","url":"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/5-livre3.jpg","contentUrl":"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/5-livre3.jpg","width":1456,"height":816},{"@type":"BreadcrumbList","@id":"https:\/\/visionnaire-innovplus.com\/pole-sante-ou-innovation-batir-une-offre\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/visionnaire-innovplus.com\/"},{"@type":"ListItem","position":2,"name":"P\u00f4le sant\u00e9 ou innovation : b\u00e2tir une offre cr\u00e9dible quand on vient du monde de la communication"}]},{"@type":"WebSite","@id":"https:\/\/visionnaire-innovplus.com\/#website","url":"https:\/\/visionnaire-innovplus.com\/","name":"VISIONNAIRE Innovation +","description":"La science explique le monde, l\u02bcinnovation le transforme.","publisher":{"@id":"https:\/\/visionnaire-innovplus.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/visionnaire-innovplus.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/visionnaire-innovplus.com\/#organization","name":"VISIONNAIRE Innovation +","url":"https:\/\/visionnaire-innovplus.com\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/visionnaire-innovplus.com\/#\/schema\/logo\/image\/","url":"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/LOGO-VISIONNAIRE-INNOVATION.png","contentUrl":"https:\/\/visionnaire-innovplus.com\/wp-content\/uploads\/2025\/06\/LOGO-VISIONNAIRE-INNOVATION.png","width":400,"height":65,"caption":"VISIONNAIRE Innovation +"},"image":{"@id":"https:\/\/visionnaire-innovplus.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/farieldif"]},{"@type":"Person","@id":"https:\/\/visionnaire-innovplus.com\/#\/schema\/person\/93e7555f17ba50ebd2f82eb9afd1c1fd","name":"admin1102","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/visionnaire-innovplus.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/4a440d36e2b9bd325888f17ccdd56e840139622da75f6051ed1b248168ecbe48?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4a440d36e2b9bd325888f17ccdd56e840139622da75f6051ed1b248168ecbe48?s=96&d=mm&r=g","caption":"admin1102"},"sameAs":["http:\/\/visionnaire-innovplus.com\/visionnaire-innovplus.com"],"url":"https:\/\/visionnaire-innovplus.com\/en\/author\/admin7758\/"}]}},"_links":{"self":[{"href":"https:\/\/visionnaire-innovplus.com\/en\/wp-json\/wp\/v2\/posts\/2207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/visionnaire-innovplus.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/visionnaire-innovplus.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/visionnaire-innovplus.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/visionnaire-innovplus.com\/en\/wp-json\/wp\/v2\/comments?post=2207"}],"version-history":[{"count":0,"href":"https:\/\/visionnaire-innovplus.com\/en\/wp-json\/wp\/v2\/posts\/2207\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/visionnaire-innovplus.com\/en\/wp-json\/wp\/v2\/media\/2248"}],"wp:attachment":[{"href":"https:\/\/visionnaire-innovplus.com\/en\/wp-json\/wp\/v2\/media?parent=2207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/visionnaire-innovplus.com\/en\/wp-json\/wp\/v2\/categories?post=2207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/visionnaire-innovplus.com\/en\/wp-json\/wp\/v2\/tags?post=2207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}